Lake Arrowhead, CA - If you think social media is a fad...then you're dead wrong! The Lake Arrowhead Communities Chamber of Commerce's Morning Buzz will offer social media tips and tricks at 8 a.m. at the Lake Arrowhead Resort and Spa featuring Leslie Saint McLellan.
McLellan's Thursday, January 13, presentation is $10 for chamber members and $15 for non-members and will address the cultural shift in the way local merchants do business and how to utilize social media in business operations.
McLellan, director of marketing and tourism for the chamber, will focus on:
- Things merchants can do to enhance their social marketing or simply get it going.
- Tips and tricks to get information found by potential customers.
- Provide businesses with "Laying the Groundwork for A Social Media Marketing Program." The handout helps firms define their target market, defines the value offered to customers and helps focus on what sets the business apart from the competition.